Mobile Kickstarter Hangout #1
Preorder Mobile now on Kickstarter: https://www.kickstarter.com/projects/peak-design/mobile-by-peak-design-phone-cases-mounts-chargers-magsafe
Join Creative Director Lawrence and CEO Peter for a behind the scenes look at Peak Design’s brand new ecosystem of Mobile cases, mounts, accessories and chargers.
They’ll be talking thru the design evolution of Mobile and answering all your backer questions. What’s up with the magnets? How strong is SlimLink, really? Fabric? On a case? Why?
Get that popcorn popping and set a calendar reminder for 2pm PST, Friday Oct 23. The Mobile Kickstarter is here, and it’s time we had a chat.
CHAPTERS
00:00 Introductory video
00:50 Peter Dering CEO Introduction
01:14 History of the Mobile development – why hardlock and softlock?
03:25 Reaction to Apple announcing MagSafe
07:45 Tooling changes required due to MagSafe and how we are managing this process
09:57 Moment Lens support
11:06 Lawrence enters stage left
11:16 When will the Everyday Case be available for older phones? iPhone sales dominate for other case manufacturers
12:37 Lawrence sheepishly introduces himself, Peter’s Mum – Ocarina story
15:29 Why Mobile? – Peter Explains
18:27 How might the products develop over the period of the campaign?
19:40 PRODUCT – Out Front Bike Mount
26:30 PRODUCT – Creator Kit
32:56 PRODUCT – Motorcycle Mounts
34:38 Managing vibrations on motorcycles to take care of OIS within phones
37:22 Why aren’t we making an Armband Mount at this stage?
38:45 PRODUCT – Wallet
44:55 Hardlock strength demonstration – Tom lifts a bike by a phone attached to the out-front bike mount
49:27 PRODUCT – Wallet – highlight hinge mechanism and development
51:45 Wallet pocket insert test
53:20 Plans for additional hangouts
53:58 PRODUCT – Mobile Tripod
58:21 PRODUCT – Charging Car Mount
1:03:01 Mobile Tripod Boss removal
1:04:35 PRODUCT – Universal Adapter
1:07:07 Special treats to come…?
1:07:27 PRODUCT – Desktop Charger
1:10:52 PRODUCT – Wall Mount
1:13:32 General questions and close