Digital Psychology – Changing the way we design mobile applications and digital products.
Digital Psychology is the combination of the fields of digital marketing, behavioural economics and psychology. One of the core aims of professionals in the field is to persuade users of digital products by making changes based on an understanding of the subconscious and unconscious processes involved in decision making.
By examining online behaviours we can give explanations as to why users exhibit do certain things and provide actions you can take to both understand and influence them going forwards.
While exploring digital psychology in this webinar we will take you through six steps. These will give you an understanding and the ability to use digital psychology in your own business. As well as providing a number of examples of real world applications of these principles.